Indian Oil launches XtraRewards loyalty card for their customers

Indian petroleum industry giants Indian Oil has announced the launch of their loyalty reward programme named XtraRewards for their customers.

IOC Director (Marketing) G C Daga said in a statement on this initiative: “XtraRewards is the first reward programme for customers paying cash. Even today, about 90 per cent of the people who drive into petrol pumps pay cash.”

He added: “With XtraRewards, such cash customers can add value to their purchases by piling up loyalty points.”

The first such card was issued to the former All England Badminton Champion Prakash Padukone.

Mr. Daga further said: “These loyalty points are accrued even for customers paying through credit and debit cards.”

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4 Comments to “Indian Oil launches XtraRewards loyalty card for their customers”

  1. mukthar ahmed sofi | October 31st, 2007 at 12:09 pm

    hellow sir/madem
    am your customer from quite some time and still am using xtra premimum petrol for my 2 -wheelr as well as 4 wheeler.i got your xtrareward card from the petrol bank i was using iit almost everyday the problem is my card got damaged b’coz card thickness is so less ,now it is damaged i already send lot of sms as well as call to your customer care but i didnt got any proper response even my complate is from last 2.5 months.my card no. is 5000025392 plz send me a new card so that i hope indian old is always with me for my better response. waiting for new card my adress is #274 mtb area 4th main 3rd cross 5th block jayanagar bangalore 560041.waiting for your reply

  2. mukthar ahmed sofi | October 31st, 2007 at 12:10 pm

    hellow

  3. ARSHAD HUSSAIN | June 6th, 2008 (5 weeks ago) at 4:01 pm

    I have been a Indian Oil Xtrarewards customer for almost a year now and have accumallated more than 1293 points , but am not able to redeem these points either online or through phone. It seems this scheme is phony. Just taking all the customers on ride to enjoy loyalty. If not , then please revert back to me with the contact details such that i can redeem my points . My xtra rewards card number is 5000064108.

    Arshad Hussain.

  4. RAVI B.P | June 12th, 2008 (4 weeks ago) at 2:05 pm

    Hellow sir/madem
    I am your customer from quite some time and still am using xtra premimum petrol for my 2 -wheelr as well as 4 wheeler.i got your xtrareward card from the petrol bank i was using iit almost everyday the problem is my card got damaged b’coz card thickness is so less ,now it is damaged i already send lot of sms as well as call to your customer care but i didnt got any proper response even my complate is from last 6 months.My card no. is xxxxxxxx plz send me a new card so that i hope indian old is always with me for my better response. Waiting for new card. My adress is “Miyara Tours & Travels, No.351, 1st Floor, 7th main, 1st Block,Peenya 1st State, Bangalore-560058. Mr email id : mttrbp@yahoo.com
    waiting for your reply

    thanking you

    Ravi B.P

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