Google rumored to be discussing ads with DirecTV Group
Advertising, Market Rumors, Television LCDs and Plasma TV, Web Technologies April 12th, 2007
Google rumored to be discussing ads with DirecTV Group
Media reports claim that the online advertising giant Google has currently in talks with the DirecTV Group Inc. to provide them television ads.
The company has already signed a similar deal with EchoStar’s Dish Network which is the second largest U.S. satellite TV Company.
Google spokesman Brandon McCormick declined to comment on these latest rumors in the market.
It is however very clear that the search engine giant wants to expand their sources of revenues and television advertising is one of the most lucrative markets.
Silicon Valley blog VentureBeat stated in its report: “The DirecTV deal is taking more time than Dish’s to close because DirecTV is managing the ownership change announced … last year. The deal with Google will go through eventually, says a source who wants to remain anonymous.”
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