Ford warns about terrible sales in the month of April

Ford warns about terrible sales in the month of April

US based automaker Ford Motor has somewhat warned the analysts before the ending of the month that the sales of their cars have been terrible these days.

A company representative said that the car sales in the US market have dropped far below expectations for April. They are not alone, even rivals GM had to launch an incentive program to boost crucial month-end deals.

Ford chief sales analyst George Pipas said in his statement: “This month is terrible. We are not even close to where we expected to be in April.”

He added: “I have a hard time explaining why April is so weak.” They are due to come out with the figures for the April month on May 1.

GM Vice Chairman Bob Lutz had earlier this month admitted that the demand for their cars have been weak due to the crisis in the U.S. mortgage market.

They are now offering lower-interest financing to customers with weaker credit ratings through this weekend.