BBC to overhaul website and web services
Announcements, Brand Establishment, Collaborations, Digital Media, Information Technology, Media Companies, News Media, Web Technologies March 22nd, 2006
BBC to overhaul website and web services
UK’s news media giant BBC has announced their plans to work more closely with the technology giants such as Microsoft and Apple with the aim of overhauling their website and other web services to embrace the online world with new services and better usability websites.
BBC is increasingly targeting the internet as their next broadcasting mode and is considering a situation when more people would like to access their live news broadcasts over the internet. Ashley Highfield, the BBC’s director of new media and technology in fact shared a platform with the Microsoft’s chairperson Bill Gates and said that the company is working hard on adapting to the Web 2.0 generation.
He said in a statement: “The pace is hotting up … We are already working on a radically different search engine and thinking about how we completely reinvent bbc.co.uk It’s time to completely redesign it for a web 2.0 world.”
BBC plans to cooperate with other tech players around like Apple, Sony, Homechoice, NTL, and Telewest to improve the web experience for their users.
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