Mixi to enter Chinese social networking market

Mixi is one of the most popular social networking services in the Japanese market. The company has now said that they are now planning to enter the highly competitive Chinese market.

The company said that they would soon establish their subsidiary in Shanghai.

Mixi added: “We see China as a market that has huge potential for the Internet, including in mobile wireless Internet services. In terms of the future growth of our business, overseas expansion provides an important opportunity to expand revenue.”

A company representative added that their China based subsidiary would have initial capital of 2.7 million dollars.

They are not alone who are focusing on the ever growing Chinese internet population. MySpace is already a very active player in this market.

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