General Motors and Ford sales fell in March

The problems are continuing for the two giants in the US automotive market as sales in March fell for both General Motors and Ford. Consumers are still showing their faith in the Asian vehicles as Toyota and Honda are reaping the benefits with improved sales and consumer confidence.

DaimlerChrysler AG’s Chrysler unit was the only major US based automaker to show a positive 2% growth in the sales of their vehicles in the domestic market. General Motors saw sales falling by a massive 14.6 percent. This is the biggest slide in sales for the company since October last year.

Ford sales were down by around 4.5 percent. Both Ford and GM had announced massive rebates for their consumers but failed to bring many customers to their showrooms in the month of March. These two companies alone accounted for 71 percent of an estimated $3.8 billion in industry incentives in March.

Toyota’s sales were up by an impressive 6.9 percent last month. Honda recorded sales growth of a meager 0.2%. South Korean automaker Hyundai saw gains of around 4.3 percent. Nissan was the only major Japanese automaker to saw a decline as sales fell by around 2.6%.