Music World to offer Apple products in India
June 23rd, 2008 Leave a comment Visited 48 times, 2 so far today
Music World to offer Apple products in India
Spencer’s Retail has announced that they are collaborating with Apple to sell their products through their music retailing chain Music World.
Subrata Chowdhury, president, books and music of Spencer’s Retail spoke about the company’s deal with Apple: “We have tied up with Apple for stocking a whole range of products in shop-in-shop format in Music World, including iPods and accessories. Apple employees will train Music World employees who in turn will assist our consumers on usage of different Apple products.”
He added: “The idea is to offer consumers complete personal entertainment which is a growing category now. So we have to look beyond selling just music and video. The new touch-and-feel look of the stores will also ensure accommodation of 20 per cent more products in the stores. The change will be visible by July”.
The company is also planning to expand their product offerings by selling clothing.
Apple, Apple iPod, India, Music World, Retail, Spencer's Retail
Manuj Kumar
Category: Retail Segment
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