Google is now GUGE in China

Search engine giants Google has said that they are now adapting the Chinese-language brand name ‘GUGE’ for their operations in the country.

The company chief executive Eric Schmidt was speaking at a conference in Beijing where he said that this brand name establishment shows their commitment to the country.

Schmidt said in a statement: “It’s crucial that Google participate, help, and serve the Chinese user. Our number one goal by far is to serve the Chinese citizen who wants the most information.”

Google has also established a new research and development (R&D) center in Beijing. They are planning to have as many as 100 engineers working there by the summer.

Schmidt added on Google’s plans for China: “Our commitment to research and development is just the beginning of what we can do here in China.” the company is also currently engaged in talks with probable partners in fields like advertising and others.

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