Mahindra sold 55,924 units of Bolero last year

Mahindra sold 55,924 units of Bolero last year

Indian automaker Mahindra & Mahindra has revealed that they sold around 56000 units of their Bolero model last year.

This is a record figure for this model for Mahindra which continues to dominate the sports utility vehicle segment in the Indian market.

Mahindra said in a statement: “Bolero is among the top-selling brands in the passenger vehicle segment, excluding small cars. This clearly points to the immense popularity enjoyed by this evergreen brand. The Bolero’s superior value-proposition of style and rugged appeal coupled with our customer-centric approach to business have been major contributors to its success over the years.”

Mahindra has two other models in the same segment: Scorpio and Xylo. Both are pretty successful.