Indian Premier League 2 is a hit with viewers
Audience Measurement and Analytics has announced that the second edition of the Indian Premier League has been a hit.
The report released by them stated that the second edition of the Cricket tournament has already seen an addition of 2 million more viewers for the first eight [...]

Shah Rukh Khan to feature in Sprite advertisements!
Coca Cola now has both Aamir Khan and Shah Rukh Khan endorsing their products.
Shah Rukh Khan would soon appear in Sprite ads.
The ads would also feature Saurav Ganguly and some other players of Kolkata Knight Riders.
The ad campaign would run throughout the upcoming Indian Premier League. [...]

Coca-Cola has a new marketing campaign featuring Aamir Khan
Coca Cola Open Happiness is the latest campaign being launched by the company in India.
This campaign would feature the company’s brand ambassador Aamir Khan.
The company aims to run this campaign during the upcoming IPL series in South Africa.
Indian Premier League has become one of the most [...]

DLF is the title sponsor for the Indian Premier League
Board of Control for Cricket in India has announced that real estate giant DLF has now been named as the title sponsor of the upcoming Indian Premier League.
The company placed a bid of Rs. 5 billion for a period of five years. They managed to overcome [...]